Digital Business Storytelling Program

Digital Business

Storytelling

Your business. Your story.
Your opportunity to be seen and heard.

Your business. Your story. Your opportunity to be seen and heard.

Every First Nations business has a story behind it. A story about where the idea came from, the people behind it, what drives the business and the impact it wants to create.

First Innovators’ Digital Business Storytelling Program helps First Nations business owners discover, develop and share those stories in ways that connect with customers, communities and new opportunities.

The program combines storytelling, business development, digital marketing, coaching and professional video production. Participants develop their business story, learn how to communicate it with confidence and turn it into a professionally produced video they can use to promote their business.

It is about helping businesses find their voice, strengthen their message and use their story to build connection, visibility and opportunity.

A strong business story helps people understand more than what you sell. It helps them understand who you are, why you started, what you stand for and why your business matters.

We work with participants to explore the story behind their business, including where they started, what drives them, what makes their business different and the people, community, culture and purpose behind their work.

Participants learn how to turn these ideas into a clear and engaging story they can share across video, websites, social media, marketing, presentations and other digital channels.

Find your voice. Share your story. Create impact.

Connecting to Your Business Story

What the Program Includes

From Story to Screen

Participants are supported through the video development journey, from identifying the story they want to tell and developing their key messages through to storyboarding, filming and production.

Professional filming brings that story to life, capturing the business, the person behind it and what makes their story unique.

Each participant comes away with a professionally filmed and edited promotional video they can use to tell their story and promote their business.

The program is not just about producing a video.

Participants develop practical skills, tools and confidence to continue telling their story and promoting their business after the program has finished.

They explore digital marketing, content development, communicating with customers and adapting their story for different audiences and platforms.

Participants also learn how their story can strengthen their brand, connect with customers, pitch to partners and support funding, procurement and other business opportunities.

Building Digital Capability and Business Growth

What Participants Take Away

Programs can also finish with a showcase event, giving participants the opportunity to share their videos, businesses, products and services with the wider community, partners and potential customers.

Help us create more opportunities for First Nations businesses to be seen, heard and connected.

First Innovators works with businesses, government, funders, organisations and communities to tailor and deliver Digital Business Storytelling Programs across Australia.

Programs can be designed around the businesses, community and outcomes you want to create, combining storytelling, digital capability, professional video production, business support and opportunities for greater exposure.

Partner with us to help First Nations businesses find their voice, share their story, reach new audiences and create new opportunities.

Find your voice. Share your story. Create impact.